Pastry Press Release
(New York, NY)……….Following their family’s successful example, the unstoppable Vanessa and Angela Simmons of MTV’s “Run’s House” are quickly building the next household name with their popular Pastry Footwear brand. Like their Uncle Russell Simmons with his Phat Fashion brands and their father Joseph “Rev. Run” Simmons with his Run Athletics brand, Vanessa and Angela are branching out to introduce apparel and handbag collections for Spring 2008 under the Pastry brand.
The girls launched Pastry with footwear in March 2007 with the “Cake”; collection and followed up with the; “Fab Cookie”; collection in August. The “Fab Cookie” launch proved to be a huge success and the shoe is now being offered in a ‘hi-top’ version. Pastry continues to win fashionable young ladies over with their fun, colorfully designed footwear.
Recognizing that fashion doesn’t stop at the feet, the enterprising sisters began to cook-up tasty recipes for apparel and handbags–with the same idea in mind “for girls, by girls”. The new, anticipated Pastry collections are designed by the tastemakers themselves!
The Simmons sisters are working with the Innovative Fashion Group (IFG) and The Betesh Group to expand the Pastry brand. The Innovative Fashion Group, a division of Adjmi Apparel Group, has partnered with Vanessa and Angela to bake up a delicious Pastry apparel collection. Pastry’s newest delights are fresh out of the oven, featuring embroideries, sugar glitters and foils, delicious denim, delectable dresses, tracksuits and plenty of tops to layer as icing. The apparel collection includes a variety of spring fabrics such as stretch satin, stretch harmeuse, French terry, metallic mesh and fabrics treated with multi-dimensional effects. These delightful fashions will be offered in sizes Small through X-Large and sizes 24-32 for the bottoms.
The Betesh Group, one of the largest companies in the handbag industry, has partnered with Vanessa and Angela Simmons to whip up some tasty design recipes for fashion-forward Pastry handbags. Sweetly priced, some of the colorful, fun handbags to be offered are: Pastry Cake Messenger, Pastry Layer Cake Hobo,Pastry Shell Zip Top, Pastry Sprinkles Bowler, Pastry Signature Duffle and Pastry Kisses Bowler. As Pastry expands, the focus will continue to be fun, flirty fashion, with lots of color and prints. All of the merchandise will be styled with an edgy flair, reflecting the myriad, youthful qualities of Vanessa and Angela.
















I LOVE THE STUFF THAT THEY MAKE
October 2nd, 2008 at 11:24 pmyall are so pretty
October 4th, 2008 at 12:19 pmwhen are those shoes angela have on coming out
October 5th, 2008 at 6:20 pmWow…it’s great…it’s like a dream XD
November 18th, 2008 at 11:29 pmPastry shoes are a great idea. I love their names and the add wording that goes with them. Who writes your ads? I bet they are cool and hard working female like Vanessa and Angela. How about and ad that shows your writter trying on a glam pie, or if they have a kid maybe a parent/child ad where you introduce the new line putting shoes on them both.
April 25th, 2009 at 7:25 amYou go girls!
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September 30th, 2009 at 10:57 amwow that doesnt even look like angela
September 30th, 2009 at 4:43 pmi have the pastrys that vanessa has on
:0
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November 8th, 2009 at 5:25 amI think that pastrys are glamrous and really cool and because i like pastrys a lot i have them.I have metillic kisses fab cookie so does my little sister she has glam pie.
November 17th, 2009 at 2:53 pm